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BNY Mellon Investment Management Boosts Global Marketing Force With Senior Hire
Eliane Chavagnon
27 September 2013
has brought in Paul
Nobile from Eaton Vance as chief marketing officer, based in New York. BNY Mellon told this publication that this is a newly-expanded leadership role in which Nobile will head all marketing activities globally. He will also serve in a consulting capacity to the firm's wealth management business globally. Nobile will report to PeterPaul Pardi, global
head of distribution, and R Jeep Bryant, executive vice president for marketing
and corporate affairs. At Eaton Vance, Nobile was based in Boston, MA, and served as chief marketing officer. He also held marketing positions
at Barclays Global Investors in San Francisco,
CA, between 1997 and 2009, ending his stint there as managing director and head of brand
marketing for the iShares ETFs. BNY Mellon Investment Management has $1.4 trillion
in assets under management. It comprises BNY Mellon’s affiliated investment
management firms, wealth management services and global distribution companies.